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Privacy policy

The Prime Furniture consider protection of your privacy to be of utmost importance and are committed to provide you with a personalised service that meets your requirements in a way that safeguards your privacy. This Policy explains how we may collect information about you and then treat it in order to satisfy your particular requirements. It also outlines some of the security measures that we take in order to protect your privacy and gives certain assurances on things that we will not do.

Some of the personal information we hold about you may be sensitive personal data within the meaning the Data Protection Act 1998 - for example, your name, address and credit card information etc. We will not use sensitive personal data about you other than for the specific purpose for which you provide it.
If you register through this site or otherwise request to receive information we will store your email address together with any other information you may provide. When you view our site by linking from another web page we may store the URL (identity) of that page for purposes of internal administration.

The Company's mission is to create an efficient, informative, and enjoyable online shopping environment that enables our consumers to:
  • Access the largest selection of furniture available in one place
  • Find all the information necessary to make educated purchasing decisions
  • Conveniently search for furniture in a manner tailored to the way in which each customer wishes to shop
  • Receive premier customer service in a personal, supportive environment
  • Satisfy all furniture needs in a one-stop shopping environment
GharPyara.com (Prime Furniture) offers a much greater selection of furniture than could be cost effectively shown in a physical showroom. The web site is designed to be the ultimate self-service shopping environment with powerful search tools, rich product information, and educational editorial content. We are committed to providing our customers with the highest levels of service. As such our web site is supported by a telephone, which is staffed with knowledgeable and helpful sales associates.

Information this Site Gathers & Tracks

The Prime Furniture Lahore web site logs cookies, IP addresses and browser types, but we do not link this information to anything personally identifiable. This means that a user's session will be tracked, but the user will be anonymous.

You can browse our site without entering any personal information and therefore remain anonymous during your visit. However, we hope that all of our visitors will register with us so that we can learn more about our valuable customers and keep them updated with our newsletter and provide personalized service. Our 'registration' and 'contact us' forms asks users for some or all of the following information: name, company, title, email address, phone number, username, password ,comments, and various types of demographic information.
The username, email address, and password are often used to uniquely identify an individual so that that individual may access particular online resources such as their saved shopping cart, profile information, and order status. This information may also be used to modify the web site in order to enhance your shopping experience. We use this information to process your orders, to keep you updated on your orders and to personalize your shopping experience.
Our secure servers protect the information using advanced encryption and firewall technology. Your personal information cannot be read as it travels to our ordering system. In order to most efficiently serve you, credit card transactions and order fulfillment are handled by reputable third-party banking, distribution institutions and manufacturers. They receive the information needed to verify and authorize your credit card and to process your order. They are under strict obligation to keep your personal information private. They use this data to process the order and we provide only the information required to complete the transaction. Our partners are not permitted to sell, rent or share this information.

At this time, GharPyara.com will not providing credit card transactions facility (will be available soon) due to initial phazes, You can submit / send us check, demand draft or money order, a member of our customer service department will contact you to complete your transaction and schedule a delivery.

GharPyara.com does not give, sell, rent or trade prospect information to third parties. The information you must provide for a purchase includes: Your billing information: first name, last name, title, company, email address, phone number, coupon code and additional comments.

Use of Information

  • We will use personal information about you for a number of purposes, including:
    • To contact you from sources such as email, telephone or letter with information about services or products either from us or from our other Group and/or sister Companies. We will not use your information in this way if you have opted out or otherwise not consented;
    • To help us to administer accounts, services and products which we offer;
    • To help detect a fraud or loss;
    • Information we hold about you and your preferences will help us to make sure that we contact you about things likely to be of relevance and interest to you.
  • Whether or not you have opted out in relation to use of your information for direct marketing, it is our practice to search the Mailing, Telephone, Fax and Email Preference Services (as applicable) so that if you have registered your details with those Services you will not receive any direct marketing material via that channel.
  • In some circumstances, we reserve the right to conduct certain credit checks with licensed credit reference agencies when you apply to take a service or product. If this is applicable then it will be stated in our terms and conditions or business.

GharPyara (Prime Furniture) Registration Form

We encourage all visitors to register with Prime Furniture. Your name and email address are used to send you our newsletter containing product updates and special offers. If you would rather not receive the newsletter, but would still like to register, please indicate your preference by marking the appropriate box presented on the registration form. Occasionally, we like to present you with special offers from our partners. This involves sharing your information with them so they can send you the offer. If you prefer, you can choose that your information not be shared with our partners by indicating your preference on the registration form. Preferences and demographic information is used to help us improve our service and products. The more we know about you, the better we can serve you.

Disclosure of Information

Other companies in our Group may use personal information for any of the purposes set out above. This is limited to companies under common control to us. We do not sell, rent or lease mailing lists to third parties for their marketing purposes. Where we have told you in advance, we may disclose certain information to third parties such as home furnishing providers for purposes solely connected with the provision of our service via their networks. Where required or permitted by law, information may be provided to others, such as the Police or the Inland Revenue

Internet

p If you communicate with us via the internet then we may occasionally use email to contact you about our services and products. When you first provide personal information to our website we will normally give you the opportunity to indicate whether you would prefer us not to contact you in this way. However, you can always send us an email at any time to change your preferences.p

Cookies

Our site uses cookies so that we may keep track of items in your shopping cart and to provide our visitors with a tailored user experience. With the help of cookies, we can present you with customized content and ads that will be of more interest to you. We also use cookies to remember your passwords for you so you don't have to re-enter them each time you visit the site. You have the option of setting your browser to reject cookies.

Links

The GharPyara (Prime Furniture) web site may contain links to other web sites. Please be aware that our privacy policy does not apply to these linked sites. We encourage you to read the posted privacy statement whenever interacting with any web site.

Commitment to Children's Privacy

Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our web site from those we actually know are under 13, and no part of our web site is structured to attract anyone under 13.

Opt-out Policy

If at any time after registering, you change your mind about receiving the newsletter or sharing your information with third parties, you may send your change of preference requests to:optoutpolicy@gharpyara.com

Further Information

If you would like any further information or have any comments on our Privacy Policy then please send us an email using contact us form. We may amend this Policy from time to time in which case the amended version will be published on our website and a copy may be obtained by writing to us.

This Policy applies to personal information held about individuals. Generally, it does not apply to information we hold about companies and other organisations.

For Prime Furniture registered users, we may share your preferences and demographic information with selected partners, but will never sell or rent your personally identifiable information to any third party without your consent. Please see the Opt-out section below.

The information that you submit on the order form (contact and billing information) is never shared with any third parties, including our partners (excluding partners participating in a Co-Branded site...see Exception below).

Exception: If you arrived at the GharPyara (Prime Furniture) web site from one of our Partner sites participating in a Co-Branded site (indicated by both the company logo and the Partner's logo displayed on the top of the page) then information about your purchase may, in some cases, be distributed back to the Partner site.

Protection of Information

We maintain strict security measures in order to protect personal information. This includes following certain procedures, for example to check your identity when you telephone us, encrypting data on our websites and in order to ensure compliance with all applicable legal requirements.